Social media is a powerful tool for businesses to build their online presence. Additionally, having well developed social media accounts will positively influence the way Google ranks your website and company. This makes social media crucial for businesses to get the most out of their online reach.
Facebook Business Page: Facebook is one of the most highly populated social media platforms. Facebook has found a way of making online marketing efficient and easy for businesses. It is able to do this by generating profiles on users that track their interests and spending habit, making it an excellent way to get the word out about your services and goods.
Twitter: Twitter has been around for over a decade now and is still a relevant and useful tool for businesses. Twitter is an excellent platform for customers or potential customers to reach out and ask questions to your brand, opening dialogue between consumer and company.
Instagram: Instagram is the quickest growing social media platform we have seen in modern time. It’s user friendly, slick design makes it extremely easy to showcase your products and services, while also allowing for open lines of communication. Instagram only allows you to post photos and videos, giving you the option to add captions but no stand alone text posts are allowed. This makes your profile full of vibrant posts and gives you a chance to push your branding image.
Google+: Pleasing Google and abiding by the algorithm they have set in place is the key to strong SEO and building your online presence. With that said, Google+ is a vital platform for businesses who want to reach out and be connected within their industry.
LinkedIn: LinkedIn has given people the opportunity to bring their resumes and qualifications to life, by connecting real people to titles and companies in an interactive format. LinkedIn has personal and business profiles, so be sure to utilize LinkedIn to its fullest potential by creating a business page for your company.
Pinterest: Pinterest is a social media platform that allows you to search for topics and add ideas and projects to boards. This is an excellent way to show customers how to use your products or services to create something beyond ordinary.
YouTube: YouTube is a video hosting site with unrivaled popularity. Having a YouTube account gives you a chance to show your services and products in a new and exciting way.