How Do Search Engines Rank Results

How Do Search Engines Rank Results?

If you have ever done a Google search for a local service and wondered why some companies that offer that service show up higher than others on Google’s search results, it has to do directly with search engine optimization (SEO). SEO is the process in which search engines filter and sort information on websites, to determine which websites are most relevant, most trustworthy, most efficient, and most compatible with browsers. The system that used to determine the ranking of these sites is forever changing to accommodate the newest technology trends and applications. Companies that do not put thought and time into their website and business listings online, will struggle to bring in new traffic due to their competitors ranking higher than them online. This may not seem necessary to some business owners, however, more and more consumers are turning to their smart devices to tell them who the best companies in their area are.


No matter what industry you work within, but especially those that have steep competition due to a saturated market, can benefit from having a well designed, universally formatted website, in order to rank at the top of local search engine results. At Houston Small Business Marketing, our team of online SEO professionals stay current top with the newest trends in order to make your website’s design work as efficiently as possible! Our team of highly trained and knowledgeable online marketing experts work hard to create dedicated pages  within your company;s website for the services your company offers, as well as pages for the service areas surrounding your company. By taking the time to design a website in this detail oriented manner it becomes easier for online users who are already, organically searching for local services to be linked to our client’s websites. This will result in your website receiving more online traffic, and ultimately more real life customers. If you have questions or concerns about your website’s design, contact Houston Small Business Marketing today to learn more about what we can do to optimize your company’s website. Fully optimizing your company’s website is an ongoing and evolving process that helps business owners get in touch with real world customers. If you are looking to grow your business and expand your reach online, contact Houston Small Business Marketing today.

Online Marketing Experts in Houston

Stop missing out on potential customers and become a force within your industry! From excellent web design to social media management, the team at Houston Small Business Marketing is here to help you broaden your reach and grow your audience! If you are tired of giving away potential customers to your competition, contact us today! We dedicate ourselves to working closely with business owners to come up with a marketing plan that helps them succeed. We provide each customer with a free consultation for your website and social media to let you know how you can improve your placement online and grow your engagement with local potential customers looking for your services. 
Houston Small Business Marketing 
1415 North Loop West #950 
Houston, TX 77008