Companies create websites in order to spread awareness about their brand, so that they can engage with larger audiences, ultimately bringing them more customers. An issue many companies face is finding a way to outrank their competitors online, so that their website is viewed and accessed by locals who are interested in the services and products they provide. At Houston Small Business Marketing, we work with small and medium sized companies that want to stand out in their industry. We utilize the newest search engine optimization (SEO) trends around, in order to bring effective results to our customers. We understand that running a business is a full time job, this is why we help take the work out of online marketing for your business. If you are interested in expanding your business and appealing to a larger audience online, our Houston digital marketing experts are here to help you.
What Information Affects A Website’s SEO?
Directory Listings: Every place your company’s name appears online has the potential to increase the SEO value of your website, or decrease the value. From social media accounts and blog posts, to paid ads and reviews, Google will be taking everything into consideration when choosing how to rank your website. The algorithm is designed to catch inconsistencies about the location and contact information for your business, the more inconsistencies there are, the lower your company will rank. This means, a yellow page listing that you do not even know exists for your company, that has the wrong address can actually decrease your rank and hurt your SEO value. At HOUSBM, our team is trained to find all of these directory listings that exist for your company and ensure they have the most accurate and current information available, in order to help your placement online.
Strong Design: A well designed website that is created with SEO concepts in mind has the powerful ability to drive organic traffic to your website. The way information is cataloged on your website goes a long way to helping Google identify what kind of company you are, and who would be most interested in the services you provide. A disorganized website is chaotic and will negatively impact your ranking online. Whenever you are ready to take control of your presence online, contact the SEO professionals at Houston Small Business Marketing.
Online Marketing Experts in Houston
Stop missing out on potential customers and become a force within your industry! From excellent web design to social media management, the team at Houston Small Business Marketing is here to help you broaden your reach and grow your audience! If you are tired of giving away potential customers to your competition, contact us today! We dedicate ourselves to working closely with business owners to come up with a marketing plan that helps them succeed. We provide each customer with a free consultation for your website and social media to let you know how you can improve your placement online and grow your engagement with local potential customers looking for your services.