Many people wonder what the difference between SEO and Adwords is, as well as which will be more effective for marketing their website. When it comes to which is better, the real answer is that Adwords can drive more immediate results and traffic to your website, while SEO takes time to organically build, but can help sustain you a place at the top of Google search results and maps. For those who are looking for an immediate spike in traffic, an Adwords campaign for the first few months of SEO building is your best bet. When combined, these two highly effective online marketing resources have the potential to yield you incredible results. Additionally, Adwords can be helpful to get your website a lot of hits, which will only help the overall SEO of your website because traffic on your page lets Google know your content is relevant and informative. If you are interested in setting up an Adwords campaign, improving the SEO of your website, or both, contact the online marketing professionals at Houston Small Business Marketing. Our team stays up to date on all of the latest online marketing trends to ensure your company is always staying ahead of the competition.
What is Adwords?
Adwords is an online marketing tool used by Google to help businesses direct traffic to their website from users who have organic interest in the products or services they provide. Adwords gives you the power to choose how you will be charged for running your ad. You can either elect to pay per click (ppc) which will cost you a decided amount each time a user clicks on your ad link, or you can pay based on how many people see your ad, which is known as cost per thousands of impressions. Regardless of which method you choose to go with, you will have complete control over your budget and the audience you advertise to. These ads can become expensive in industries with big name competitors or saturated markets. Working with the professionals at HOUSBM can help you to come up with an affordable and effective Google Adwords campaign that fits your needs. SEO will always be important, even if your website has success in Adwords campaigns. Contact us today to learn more about the services we offer and how we can help you reach your online goals.
Digital Marketing in Houston
Houston Small Business Marketing is the best full service Social Media Marketing and SEO Service Company in Houston because we care about our clients and we get results you can see. We understand what it is like to run a small to medium sized business on a budget and make it our mission to have your money work for you. We relentlessly research and produce content for your business, keeping an edge on the competition. If you have any questions or concerns about your website’s current design, contact us today to find out what we can do to help you get more traffic online.