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Google Maps Marketing

How Can I Get My Business Listed On Google Maps?

How Do I Claim or Create My Google Map Listing?

The first step in getting your business listed on Google Maps is to claim or create your business listing. You will need to create or log-in to your Google My Business account. From here you will follow the steps they provide you to claim or create your free Google Business Profile on Google. You will want to take time to ensure when you create your Google Business Profile that all of your information is accurate and up to date, so that your business will show up in local search results on Google Maps.

 

When creating your profile you will be required to fill in the following information about your business, such as:

  • Your Business’s Address
  • Industry Category
  • Company’s Website
  • Company’s Phone Number
  • Hours of Operation

 

Addditionally, Google will give you the option to choose and claim a short name and URL for your business listing. All of the information you provide in your Business Profile on Google will appear on Google Maps as well as in results from Google Search. This is how online users looking for businesses using industry relevant keyword searches or specific information about your company will be linked to your business listing and website.

 

If a business listing for your company already exists on Google Maps you will need to claim the listing. This will require you to verify that you own the business before you are able to edit the profile and gain control over the account. Before you create a profile, make sure to look for an existing business listing first.

 

How Can I Verify My Local Business on Google?

Whether you claim a business listing or create a new listing, you will be required to verify that you are the owner of your business. This process is done to protect you and help keep your listing accurate and up to date.

 

According to Google, the most common way to verify your profile is to receive a postcard to your business address with a verification code. The postcard can take up to two weeks to arrive and will feature a 5-digit verification code for you to input on the Google My Business website or through the app. Some businesses may be able to verify their profile over the phone, by email or through the Google Search Console. If one of these options is available for your business, the system will detect it automatically and let you know during the verification process.

 

Does It Cost Money To Have My Business Listed on Google Maps?

Creating or claiming your local business listing comes with no cost to you. This is a free directory that Google allows all legitimate businesses access to. Optimizing your profile plays a critical role in getting your business on Google Maps and increasing the visibility of your brand.

 

How Can We Help You?

At Houston Small Business Marketing, our team of online marketing experts work with you every step of the way to grow your business online. This includes optimizing your Google local business listing. Let our team help you reach your goals when you contact us today.

 

SEO Marketing Experts in Houston

Stop missing out on potential customers and become a force within your industry! From excellent web design and social media management to Google Business Listing optimization and a weekly-updated blog, the team at Houston Small Business Marketing is here to help you get to the next level. Grow your business when you expand your reach online. If you are tired of giving away potential customers to your competitors, contact us today! We dedicate ourselves to working closely with business owners to come up with a marketing plan that helps them succeed. We provide each customer with a free consultation for your website and social media to let you know how you can improve your placement online and grow your engagement with local potential customers looking for your services. Contact us today to learn more about the services we offer.

 

 

Houston Small Business Marketing
https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/
Google Business Listing
https://houstonsmallbusinessmarketing.com/services/google-maps-marketing/

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Google Maps Marketing

Optimize Your Google Business Listing in Houston

For companies looking to utilize all tools available for improving their website’s search engine optimization, Google My Business can be a very powerful resource. By staying on top of your Google My Business listing, you will be able to directly impact the placement of your website on Google search engines. Since Google My Business listings are done in an open format, they are free to have and anyone can make edits or changes to your listing. This offers positives and negatives, for every situation.

 

Listed below are some of the main things to take into consideration when optimizing your GMB Listing:

 

Continue Uploading Images and Videos To Your Listing: The admins of Google spend a lot of time weeding out fake and problematic listings, in order to keep Google results accurate and relevant. Whenever these admins see that your Google listing is having new uploads for unique and relevant content regularly. By posting on site photos and videos of your business, services, and products, Google will rank you higher among your competitors. If you are looking to improve your listing, contact Houston Small Business Marketing today.

 

Receive and Respond To Google Reviews: It is important to encourage your customers to leave you reviews online. Responding to all of the reviews you receive as they come in, including the negative ones, will help to increase your placement on Google.

 

Post FAQs: You want to pick the top 5 most common and relevant questions you receive from customers on your GMB listing. This will help inform your clients about your business right away without the need for them to message you.

 

Make Sure All Edits Are Correct: Due to the open format nature of GMB listings, anyone can make changes to your account. This makes it especially important for you to stay on top of your listings, and keep all edits together. If someone makes incorrect changes to your Google listing, make sure to correct them quickly.

 

Interact With Clients Often: Google is always looking at the engagement searchers and you, as the owner, are having with your Google My Business listing. The more interaction, the better your chances of ranking higher in the local three-pack and organic rankings in general. That means you need to keep optimizing your Google My Business listing. If you are looking to improve your placement on Google and outrank your competition, contact the SEO professionals at Houston Small Business Marketing today.

 

Houston Online Marketing Services

Houston Small Business Marketing is the best full service Social Media Marketing and SEO Service Company in Houston because we care about our clients and we get results you can see. We understand what it is like to run a small to medium sized business on a budget and make it our mission to have your money work for you. We relentlessly research and produce content for your business, keeping an edge on the competition. If you have any questions or concerns about your website’s current design, contact us today to find our what we can do to help you get more traffic online.

 

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

Categories
Google Maps Marketing

Increase Your Company’s Google Ranking Online

Houston Small Business Marketing provides the most comprehensive online marketing services in Houston. This includes full service online web design services that work to increase your company’s Google ranking online. Our team of dedicated web designers help companies create both brand new websites, as well as help already established companies rework their website in order to fit into Google’s algorithm, ultimately increasing the SEO value of their website. SEO is the term used to describe the search engine optimization, or efficiency of your website. Have you ever done a search for a service and wondered why some websites show up above others in the Google results? This is because the websites at the top of the list have higher SEO value than the ones listed below it. Our team specializes in getting the highest SEO value from your website, in order to help your company reach larger audiences and more potential customers.

 

Every business, but especially one working within a saturated market, can benefit from having a strong, properly formatted website in order to rank high on search engine results. Our team of online marketing professionals stay on top of all current trends in order to make your website’s design work as efficiently as possible! Our team of dedicated online marketing professionals create dedicated pages for the services our clients offer, as well as pages for the service areas surrounding their company. By taking the time to design a website in this meticulous manner it becomes easier for online users who are already, organically searching for local services to be linked to our client’s websites. This will result in your website receiving more online traffic, and ultimately more customers. If you have questions or concerns about your website’s design, contact Houston Small Business Marketing today to learn more about what we can do to optimize your company’s website.

 

If your company’s website is ranking lower than the top 3 results on relevant Google searches, you are giving business away to your competitors. Let the team at Houston Small Business Marketing help you dominate the local search results for all relevant terms in your area. By doing this you will be able to quickly broaden your reach and increase your online engagement, which directly translates into more customers for you! Contact us today to learn more about how we can help your business thrive.

 

Online Marketing Houston

Stop missing out on potential customers and become a force within your industry! From excellent web design to social media management, the team at Houston Small Business Marketing is here to help you broaden your reach and grow your audience! If you are tired of giving away potential customers to your competition, contact us today! We dedicate ourselves to working closely with business owners to come up with a marketing plan that helps them succeed. We provide each customer with a free consultation for your website and social media to let you know how you can improve your placement online and grow your engagement with local potential customers looking for your services.

 

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

Categories
Google Maps Marketing

Google Marketing Services in Houston


 

The most important aspects of online marketing depend on your website successfully working with the delicate algorithm put in place by Google. Whether you are looking to grow your online engagement through social media, attract more customers to your website, schedule more appointments for your services, show up on map listings of your area, or dominate search results in your area- the Google marketing services offered by Houston Small Business Marketing can help. Our team of dedicated online marketing professionals stay on top of online marketing strategies, in order to always be in compliance with the forever evolving algorithm put in place by Google. We understand that business owners are dedicated to running their business and often times do not have the time or knowledge required to stay on top of these trends. Let us help take the stress of online marketing off of you, so you can focus on what really matters- growing your business and providing excellent services!

 

One of the first things we will address when working on your Google marketing is to claim your business on Google My Business. Whenever we do this for your company, we are establishing your presence on Google maps and on Google’s search engine for free. This is invaluable to your company because it literally puts you on the map and helps customers locate and learn about your business. Another great strategy to help improve your placement online and get you in touch with new customers, is by encouraging your current customers to leave reviews about their experience working with your company.

 

One of the newest and most innovative ways for businesses to increase their SEO is by posting full Google 360 photos of their space. This allows customers to see the company ahead of time and in some cases even take a virtual tour. Additionally, Google ranks companies with these photos higher than ones without them. If you do not have Google 360 photos of your business online, you are failing to do everything you can to ensure your business is successful online. Contact us today to learn more about the services we offer and how we can increase your SEO!

 

SEO Deals in Houston

We are offering new clients in the year 2020, a month of free search engine optimization services. We help build you an organic following and direct potential customers interested in the services you offer to your website. With increased traffic to your website, you will see more engagement online, which will transcend to real life sales for your business. If you have any questions or concerns about how local SEO services work, or what the online marketing professionals at Houston Small Business Marketing can offer you, contact us today!

 

The team of online marketing professionals at Houston Small Business have years of experience providing our customers with the absolute best and newest search engine optimization practices. Optimizing your company’s website is a forever ongoing and evolving process that helps business owners get in touch with real world customers. If you are looking to grow your business, contact Houston Small Business Marketing today. We will go over your website and let your know how we can help you to update your online brand so that you can dominant in saturated markets.

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

Categories
Google Maps Marketing

Google Trusted Photographers Houston

You may be wondering what options are available to you to enhance your search engine optimization (SEO), or even just how to enrich the online user’s experience when they interact with your website or Google listing. These days, business owners have a unique opportunity, like never before to engage an audience online, that in turn can yield them phenomenal real-life results. With the platform provided to companies online, through their websites, social media, and Google listings, there are endless possibilities for your business to reach online. 

 

These days, when someone decides to look for a local business, they typically reach for their phone, tablet, or computer in order to research their options. Generally, when doing this, the person on their device will look through the top few results they find in their area, and choose one of these businesses to visit or obtain services from. With this said, it is easy to understand the value of having your business rank at the top of the page. Securing a place at the top of search results can prove more difficult than simple. Especially, when dealing with small and medium-sized businesses that are competing in saturated markets. 

 

One of the most effective ways businesses can stand out online, is by providing potential customers with a clear understanding of their perspective and the space they inhabit. This is why uploading high-quality images to your Google listing plays such a critical role in your online success. The more interaction you see online, the higher Google will place you. These days, however, the possibilities go even beyond high-quality snaps of your business. These days, businesses are turning to Google Trusted Photographers to help them secure their place at the top of search results online, with virtual touring options. 

 

Have you ever been to a website, or a Google listing, and seen Google 360 photos? What about virtual walking tours of the space? These are becoming increasingly more popular with businesses in all markets. This is because customers like to make well-informed choices about the companies they are choosing to work with before they work with them. 

 

What Is A Google Trusted Photographer?

A Google Trusted Photographer is a photographer who is certified by Google to help get photos, virtual tours, and 360 degree views of your business online. These photographers are not employed by Google and must earn their title as a Google Trusted Photographer by submitting quality work online to Google. Once Google has awarded the title of Google Trusted Photographer to a person, they are able to directly submit your business’s photos and virtual tours online, immediately boosting your business listing and website. If you are behind the times and do not wish to be left in the dust by your competition, contact Houston Small Business Marketing today. We will help you optimize your online reach, improving your placement on Google Maps and Google organic search results. Do not rely on word of mouth to keep you ahead of the competition, work with the online marketing professionals at HOUSBM instead!

 

https://www.facebook.com/housbm 
Houston Small Business Marketing 
713-492-0025 
1415 North Loop West #950 
Houston, TX 77008 
https://houstonsmallbusinessmarketing.com/ 

Categories
Google Maps Marketing

360 Photographers in Houston

There are many reasons a business may make the choice to include Google 360 photographs on their website or Google business listing. It’s no secret that websites that display high quality photos of their products and businesses do better online than businesses without. Google 360 photos offer so much more than your typical collection of photos. This is because they allow potential customers to actually explore your space. They can actually go on a virtual tour of your business and get a feel for the unique atmosphere you have cultivated.

 

If your website and Google listing are lacking in Google 360 photos and you think it is not holding you back, explore the listings of your competitors. Most likely, you will find the listings that show up at the top of Google search results include Google 360 photos. This is because Google is constantly looking for websites and listings that offer their viewers the ultimate experience online. This means fully developed and built-out accounts that take every opportunity available to them to help share their company online.

 

Additionally, customers like to know what they are signing themselves up for before choosing a company to visit or work with. If they are looking for a new place to go to or work with, potential customers will be much more likely to choose a place with high quality images, well developed social media, and Google 360 photos- over one with low online interaction and an underdeveloped online listing.

 

When Google’s algorithm is deciding where the appropriate place to rank your website among your competitors in search results online, there are many variables that come into play. Google wants to make sure they are pointing their users to legitimate companies they can rely on to be helpful. Whenever Google notices that a company is making an effort to interact online and go out of their way to fully establish themselves online- it will help to increase their online placement. Tools like fully developed social media accounts and Google 360 photos can go a long way for small and medium sized businesses struggling to stand out against major chains.

 

If you are looking to increase your customer’s online experience and also rank higher among your competitors, Houston Small Business Marketing can help. We host the top 360 photographers in Houston. Our staff is highly trained and knowledgeable when it comes to giving our customers what they need to optimize their listings online. We come out to your location and take full 360 degree photos of your space. We do this so you can post virtual tours of your business online for improved SEO and customer engagement.

 

Our experienced and knowledgeable local online marketing staff will take the guesswork out of local SEO. If your business listing on Google needs to be rescued from the lower pages of the search results, contact us. Our Google Local Marketing Houston experts have got you covered. Schedule an appointment with us today to find out more about how we can get your local business rankings at the top of Google search results.

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

Categories
Google Maps Marketing

Map Listing Optimization Houston

Creating or claiming your business’s Google Map Listing is a vital component for effective search engine optimization. However, creating or claiming your listing is not where the work ends; in fact, it is just the beginning.

 

Whenever someone uses Google to search for businesses near them, they will be brought to a page of results that begins with a local map. On this local map, businesses that are relevant to their search will show, and below the map links to learn more about each business will appear. Most users will explore the top 3-5 businesses listed, and most often will choose one of the top three businesses to work with.

 

This makes getting into the top Google Map Listings very valuable for business owners, especially in larger cities like Houston. If you do a general Google search for your industry and location, are you in the first 3 search results? Does your business appear on a map at the top of the results? If not, you are losing out on major traffic to your company.

 

Methods For Map Listing Optimization in Houston

Consistent Uploading: Google wants to see you are actively adding new, relevant, and original content to your business map listing. Taking photos and videos of your business, the services/products you provide, and photos that show the change in your business, are all great ways to keep your customers informed and your listing at the top.

 

Manage Your Reviews: Respond to all Google Reviews as they are left, and yes- this includes the negative ones. come in, even the negative ones.Responding gives you a chance to control the narrative and reach your audience. Don’t let one bad review destroy your reputation online, let us help manage your online reputation.

 

Google 360: Adding Google 360 photos of the interior and exterior of your business will give your customers a look into your business. This can help convince them to select your business over the competition, and even more importantly, it helps get your map listing at the top of the list.

 

Check For Changes: Anyone is able to edit information they find on your Google Map Listing. This means, if you are not staying on top of your Google Map Listing inaccurate information may be posted. This can lead to inconsistencies online, which may get flagged by Google.

 

Houston Small Business Marketing helps small and medium sized companies compete with larger names. We understand the struggles that come with running a small to medium sized business. Let us help get you in-touch with customers who organically are searching for the goods and services your company provides, without breaking your budget. We continuously research and produce new and original content for your business, keeping an edge on the competition and your phone ringing. Do not get left in the past by your competition, contact us today to learn how we can help your company dominate local search results, and claim a place at the top of Google Map Listings.

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

Categories
Google Maps Marketing

How To Rank Higher On Google Maps

There was a time when Google Maps rankings were based on more basic information, such as proximity to the user and industry categories. These days Google is taking a more in-depth look into a business to determine where they will rank among their competitors. These new changes are great for small business who are competing against corporations and chain companies in their area. There are several ways take control of your ranking and improve your placement, attracting wider audiences.

 

Google Maps Ranking Factors

  1. Verify Your Google Listing Through Your Google My Business Page: Google wants to be able to trust that you are who you say you are before directing potential customers to your business listing. The more information you feed Google in regards to your business, the higher you will rank. Make sure your listing has the proper contact information, website url, and business hours.

 

  1. Get Reviews From Your Customers: Sometimes negative comments or reviews will be left for even the best of companies; knowing how to respond and manage negative feedback is critical. No one expects your company to be perfect, but they do expect you to be informed, adaptive, and responsive, whenever there is an issue.

 

  1. Categorize Your Business: Whenever you create your Google Maps listing, you have the option of adding a primary industry category, or “keyword” to describe your business. Ensure you are listing your business under the correct category in order to get the most out of your listing.

 

  1. Embed a Google Map on Your Website: Another great way the Google Maps Marketing experts at Houston Small Business Marketing can help your business rank higher on Google Maps is to embed a Google Map on your website. Most businesses we work with elect to place a map on the contact page of their site to help direct customers to them.

 

  1. Add Photos to the Listing: One of the quickest most simple ways to stand out on Google Maps is to add regular photos to your Google My Business listing. Choose high quality photos of your business that give customers a reason to want to visit you.

 

When it comes to getting noticed online, the marketing experts at HOUSBM are here to help you! Contact us today to explore your options for increasing your audience online.

 

 

https://www.facebook.com/housbm 
Houston Small Business Marketing 
713-492-0025 
1415 North Loop West #950 
Houston, TX 77008 
https://houstonsmallbusinessmarketing.com/ 

 

Categories
Google Maps Marketing

Can I earn money from being a local guide for Google Maps?

Many people come to us asking, “Can I earn money from being a local guide for Google Maps?” The simple answer to this question is no. Google Maps Local Guides are not employed by Google, and there is not any money involved in this program. The Google Maps Local Guides Community is comprised of people who use the Google maps app to review places they visit on the map, take photos of businesses, correct business directory information and answer questions about the businesses.

Google Local Guides is a program that is run by volunteers. According to the program rules, terms and conditions- just because you are a local guide does not mean you work for Google or represent their company in any form. Listed below, you can see what do you get per level:

 

Level 1: 0+ points

-Get the inside scoop with the Google monthly newsletter

-Join Google-hosted workshops and Hangouts

-In select countries, enter into exclusive contests for Local Guides

-Join the conversation at Local Guides Connect

 

Level 2: 5+ points

-Get early access to new Google products and features

-Promote your own meet-ups on the Local Guides calendar

 

Level 3: 50+ points

-Get noticed with your Local Guides badge in Google Maps

-Be eligible to receive promotion of unofficial communities

 

Level 4: 200+ points

-Be eligible to be featured on Google’s official online channels: Google+, Facebook, Twitter, and more

 

Level 5: 500+ points

-Eligible for Trusted Testing opportunities — access Google products and features before they are made public

-Apply to attend Google’s Local Guides Level 5 summit

 

While Google Local Guides do not earn money, there are many rewards as stated above. You can help businesses in your communities succeed, or warn would-be customers of potential disappointments or issues they may wish to avoid. This help you to have an impact on your local community and also gives businesses who are providing quality services a leg up on their competitors.

 

Additionally, becoming a Google Local Guide has the ability to grow your position in an online community. This can be great for networking and also socializing. If you are interested in becoming a Google Local Guide, start taking photos of businesses you visit, reviewing interactions you have, and post them online through the Google Maps App.

 

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/

 

Categories
Google Maps Marketing

What Is A Google Local Guide

Most online users’ experiences are determined by careful calculations working within Google’s algorithm. Google Maps works within this system to help users find local businesses, landmarks, and locations around them. In order to keep the information on Google Maps current, accurate, and relevant for all users- they have created the Google Local Guide feature.

 

Google maps has always granted their users the ability to contribute their personal content so that they can share their unique experiences online. This is done by allowing them to leave reviews, share photos they have taken, and updating information. By giving the user this much freedom over Google listings, it becomes critical for businesses to stay on top of their listing and ensure it has the correct location, contact information, and content describing their location. By introducing the Google Local Guide program, they have been able to effectively boost the number of contributions coming in for Google Maps.

 

So what exactly is a Google Local Guide? Any Google user who chooses to leave a review, add a photo they have taken, answer a question, or add unverified locations are given Guide Points. In order for these contributors to increase their levels and raise their ranking within the Google Local Guide community all they have to do is continue posting new and helpful information. With each increase in level the user will qualify for various events and activities in the Local Guide community.

 

Creating and optimizing a Google My Business profile is a critical component to the success of any business – especially local businesses with brick and mortar locations. Google Local Guide has the ability to help businesses by providing crowd sourced material, such as photos and reviews, for their profile, ultimately improving their placement online.

 

Once a user begins contributing as a Local Guide, some of the rewards and benefits Google will provide them are:

 

-Getting early access to Google features and special perks from partners.

 

-You become eligible to be part of exclusive Google groups, hangouts, and contests meant especially for Google Guides.

 

-Get an early access to new Google products and features.

 

https://www.facebook.com/housbm
Houston Small Business Marketing
713-492-0025
1415 North Loop West #950
Houston, TX 77008
https://houstonsmallbusinessmarketing.com/